How to do YouTube keyword research

1. Use the YouTube Search Bar to Find Keywords  

Have any of you ever noticed how the YouTube search feature auto completes all of your queries? You may type "how to cook" — a simple search – and YouTube will present you with a list of relevant queries to investigate.

Pay attention to the following advice. If YouTube recommends them, this is because users are now looking for them. You can start your investigation with these "freebies."

Want to make the recommendations more niche-specific? Check that you're using the proper verbs. In the example above, we used the word "cook," which is appropriate for a cooking channel. However, there are many terms you may use to receive particular suggestions, such as grow (gardening), build (DIY, build), install (technology, construction), and increase (works for nearly anything).

 

 2. Play the YouTube Search Bar Alphabet Game

Another option is to play the alphabet searching game. Simply add one note to a query term that you're familiar with. Then repeat the process for the entire alphabet.

You might put "how to make slime" adding the letter "A" as an example. Then continue with "how to make slime" plus the letter "B." Its amazing number of times long-tail keywords this trick can uncover.

 

3. Use Keywords That Grew Smaller YouTube Channels

You may think you have nothing to learn from a channel with 50 subscribers, but you actually do! We've seen small creators get thousands of views just by using the right keywords. If those keywords are working for them, imagine what they could do for you.

·        Here's how to find those useful phrases:

·        You may believe that a channel with 50 followers has nothing to teach you, but you are mistaken! Small authors have gotten thousands of hits simply by choosing the appropriate keywords. Imagine what those keywords could do for you if they're working for them.

·        Here's how to locate those phrases:

·        Examine the search results for videos with a) tens of thousands of views and b) fewer than 1,000 subscribers.

·        Inside your niche, try to discover a higher mix of views to subscriber. It's a great place to start if you're looking for keywords.

 

4. Find the LSI Keywords Associated With Your Video

Have you know of LSI keywords (latent semantic indexing)? They can help your channel be found on Google and are worth investigating.

So, how do these unique terms function?

Search on Google and scroll to the bottom of the first page of results. Many keywords linked to your original search will appear. These are your LSI keywords, which provide yet another way to improve your channel's visibility.

Google will promote your content at the top of search pages if you make high-quality content (with strong keywords). Consider all of that free traffic flowing directly to your movies!

 

5. Look for Trending Keywords That Have (or Haven't) Reached YouTube

Did you realize that thousands of YouTube creators are looking for the appropriate keywords? However, some expressions are competitive as a result of this. "How to unblock a toilet" is one of hundreds of thousands of YouTube videos.

That is why you must research popular keywords in order to stand out from the crowd.

There are numerous methods for locating trending subjects in general. You can use a tool like Google Trends to check what's popular in your area. Then go to YouTube to see whether it's also trending (It probably is).

 

6. Use the Best Keyword Explorer for YouTube

How YouTube keywords are easier to target? Which ones are so tough that they're not worth using?

There's just one way to find out: use YouTube to look up the search traffic of any phrase. It's amazing if viewers search for a term 300,000 times every month. It means you can target enough clicks for your future video. But what if that word is too crowded for a small or medium-sized station? Discovering a search with less volume and competition is preferable.

 

7. Get Guidance from a YouTube Keyword Analysis Tool

 

Consider coming across a keyword that has a "score" attached to it.

This rating should be between 0 and 100 in ideal circumstances. The higher the score, the more relevant the keyword is for your YouTube channel.

Fortunately, there is such a tool. You'll notice a keyword score for each video on YouTube search sites when you download the free version of vidIQ. Or keyword planner

In the example above, a particular search word – Huffy Spiderman bike assembly – has minimal competition and a high amount of searches. This tool is really useful if you prefer to conduct keyword research using YouTube search.

 

How to Add Keywords to a YouTube Video

·        How do you connect the relevant keywords to your videos once you've found them?

·        You might begin by including relevant keywords into...

·        Your video's name.

·        Your video's summary.

·        Tags for your video

·        Chapters from your video

·        YouTube may also examine the audio in your video. But if you introduce the video right, it should be simple enough.